Nikola Jokic, a standout player in the NBA, continues to captivate fans with his remarkable abilities on the court. Despite his immense success, including three MVP awards and a championship with the Denver Nuggets, there are hints that basketball might not be his foremost passion. This summer, Jokic made headlines by declining a lucrative contract extension, opting instead to wait for an even bigger deal next year. Here’s an exploration of the reasons behind his decision.
Nikola Jokic: Basketball’s Reluctant Superstar
Nikola Jokic has solidified his status as one of the top players in the NBA, showcasing an impressive array of skills that have filled highlight reels with stunning shots and pinpoint passes. Interestingly, sports analysts suggest that for Jokic, basketball might feel more like a secondary pursuit compared to his true passions, such as horse racing. Following his team’s triumph in the 2023 championship, he expressed disappointment at the obligation to stay for the victory parade, hinting at his desire for a quieter life back in Serbia.
While the financial benefits of playing in the NBA are undeniable—boasting contracts worth hundreds of millions—Jokic made the surprising choice to decline a three-year contract extension potentially worth $212 million. His decision has raised eyebrows, but there are strategic reasons behind it.
Strategic Decision-Making in Contract Negotiations
Reflecting on 2022, Jokic had just secured his second MVP title and was eligible for a supermax contract, which at the time was the largest in NBA history, valued at $276 million over five years. Remarkably, he almost turned this substantial offer down. His former teammate DeMarcus Cousins recounted Jokic’s contemplation of retirement rather than committing to the deal. Cousins encouraged him to accept, jokingly suggesting he could always “get fat” and buy horses with the money.
Ultimately, Jokic did sign the extension, and in a twist of fate, the Nuggets clinched the championship the following year. This offseason, the team presented Jokic with two options: a comparable deal he declined and the prospect of signing a new contract next summer, which would extend his tenure by an additional year and potentially total around $292 million.
Transparent in his communication, Jokic expressed his preference for waiting another year to secure the more lucrative deal. At 30 years old, he achieved a historic feat last season by averaging a triple-double, finishing with impressive statistics of 29.6 points, 12.7 rebounds, and 10.2 assists per game. While the Nuggets had a strong playoff run, they fell short against the eventual champions, the Oklahoma City Thunder.
In light of these developments, Jokic has been vocal about the team’s need for improvement to repeat their championship success. This offseason, Denver has made significant moves by trading Michael Porter Jr. for Cam Johnson and re-signing key contributors like Bruce Brown and Tim Hardaway, who were crucial during their title run.
As Jokic contemplates his future with the Nuggets, one must wonder if these strategic shifts will persuade him to re-sign next summer. After all, a year can bring many changes, including the potential for an additional $80 million waiting on the table.

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